The Company:
Pure Foods Company was incorporated in April 2006. It is a food company using fruit juice processing and packaging as a stepping stone to enter into the food business which has made it one of the leading fruit juice manufacturing company of Pakistan.
Pure Foods is producing premium quality Nectars and fruit based Juices in PET Bottles and TetraPak on most modern and state-of-the-art processing units.
Top quality brands like SIPRUS and COOL are well known and in demand at home and internationally as well. After the success of juice products Pure Foods aims to diversify its excellence to other sectors like dairy and cereals which carries great potential.
Pure Food’s leadership comprises of some of the most professional and determined leaders. With their firm commitment and indomitable attitude they compliment the journey to become a profitable, growth-oriented and sustainable company.
Pure Foods has a culture that welcomes and initiate change, innovation which leads to the environment where the employees are empowered and engaged having high morale, motivation and productivity for strong team work and perfection in their work to produce loyal customers.
We at Pure Foods never forget what we are here for. Following are our core values:
- Accountability and Balance- Responsibility of our actions that influence the lives of our customers and fellow workers and maintaining Healthy life and work balance for workers.
- Collaboration-Collaborating within and outside the company to give the best.
- Commitment-Commitment to roll great product, service and other initiatives thatimpact lives both within and outside the organization.
- Community- A sense of responsibility and contribution to society that define our existence.
- Consistency- To be consistent in offering the best for wonderful experience.
- Diversity- Respecting the diversity and giving the best of the composition
- Efficiency- Being efficient and effective in our approach to give best solution each time.
- Empowerment- Empowering the employees to take initiative and give the best.
- Fun- Having fun and celebrating small successes in our journey to achieve big.
- Innovation- To come out with new creative ideas that have the potential to change the world.
- Integrity-To act with honesty and integrity without compromising the truth.
- Leadership- The courage to lead from front and shape future.
- Ownership- Taking ownership of the company and customer success.
- Passion-Putting the heart and mind in the work to get the best.
- Quality-Giving the best and unmatched results for all round satisfaction.
- Respect-Giving due respect to self and others and maintain the environment of team work and growth.
- Risk Taking- Encouraging self and others to take risk for a bright future.
- Safety- Ensuring the safety of people and making sure to give them trouble free experience.
- Service Excellence- Giving the best and world class service and achieving excellence each passing day.